Stating a well-known truth, the researchers wrote, an “attractive photo does not always lead to an enjoyable date.” To counteract these effects, Hall suggests resisting the urge to rapidly swipe, which he said is a “bad strategy.” “Rather than go through hundreds of photos, digest a few at a time,” he suggests.
Aviv Goldgeier, an engineer for the dating website Hinge, recently analyzed the share of “likes” on Hinge that went to the most-liked people of each gender.
He found that inequality on dating apps is stark, and that it was significantly worse for men.
The top 1% of guys get more than 16% of all likes on the app, compared to just over 11% for the top 1% of women.
But the past can have a powerful influence too—often more so than we would like to admit.
The “emotional baggage” that we bring from the past can mean that we sometimes pick a partner who’s not quite right, make bad relationship decisions, or find it difficult to fully devote ourselves to the person we are with.
Some participants rated photos of men or women on a ten-point scale, and later met one of the people in the photos.
Now a lab experiment has shed some light on one of reasons the dating app experience can be so dispiriting: It’s not just that you meet more people you’re not attracted to, but that the act of rating and comparing people in advance actually makes them seem less attractive when you do meet.
Researchers from the University of Kansas replicated some of the experiences of online dating using 65 male and 65 female single, self-identified heterosexual university students.
But they also asked participants to say how enjoyable interactions had been, and found that those who already had an opinion about the attractiveness of the person they met were then less likely to have an enjoyable conversation.
“This speaks to the disappointment and frustration reported by online daters who place too much focus on physical attractiveness,” the researchers noted.